DC-based rapper Born I Music unites with G-Unit engineer and producer Ky Miller as well as multiple sponsors to release his new song and video “The Life“. DL free here: http://soundcloud.com/bornimusic/the-life
“The Life”, a soulful, lyrical street record, is produced by G-Unit’s Ky Miller, who is responsible for such hits as 50 Cent’s “Nah Nah Nah”, G-Unit’s “Casualties of War” and Mobb Deep’s “Put Em In Their Place”, and features G&D artist MacGuyver on the hook.
The video, shot and directed by Julian Alexander, follows Born as he makes his rounds through DC, Maryland and Virginia signing endorsement agreements with the intensely popular local brewery DC-Brau, and Virginia based streetwear company Industry Made. Born is shown sporting a Challenger watch from his sponsor, UK-based watch company Kennett, as well as 3 different pairs of shoes from his longitme sponsor Heyday Footwear. Joe DiMaria, owner of XS-Blast Energy Mixer is also shown giving Born an H2 Hummer.
“The Life” is the first street single in Born I Music’s Game of Thrones single series, leading up to the release of his album “King of Kings“.
#TheLife. Brought to you by G&D-NewSinatra and Monomental Music Group